Dive Brief:Gap has launched logistics and fulfillment services for retailers, joining a growing number of companies leveraging their supply chains as revenue generators.GPS Platform Services provides&
On budget9.5% Average total company revenue allotted for marketing, up from 6.4% in 2021 (source: Gartner)70% of CMOs report budget increases in the past year (source: Ga
Dive Brief:Thanks in part to pandemic-induced growth, FTI Consulting predicts that online retail sales will reach $1.07 trillion in 2022, a milestone that pre-pandemic the firm predicted would oc
Dive Brief:McDonald’s next month is bringing a virtual camp experience that features a variety of deals, menu hacks and other programming exclusively to its mobile app, according to a company blo
Sustainability has been a focus for several DTC brands from day one, and that has helped attract younger consumers. From the materials brands use to curb waste to the way in which they produce go
Dive Brief:Betting big on the future of Web3, lifestyle brand Alo Yoga now accepts cryptocurrency as payment for online purchases, according to a press release shared with Retail Dive. Customers who p
“We started with a simple question, ‘What if the best of the retail store experience could come to you?’”So reads the prospectus Enjoy Technology issued last year around the issue of million
Dive Brief:Global advertising revenues are expected to grow 9% year-on-year to $816 billion in 2022, according to the latest forecast from Magna. That’s down from a prior projection of 12% growth, but