• Why Target is embracing social-first marketing for its Woolrich collab
  2025-10-14 23:00:10
  Target is taking a fresh approach to promoting its latest design partnership, shifting away from studio-shot imagery and embracing social-first marketing, Marketing Dive can exclusively share. The col
• AI value remains elusive despite soaring investment
  2025-10-09 23:00:06
  A new report from Red Hat finds that 89 percent of businesses are yet to see any customer value from their AI endeavours. However, organisations anticipate a 32 percent increase in AI invest
• Why 99% of companies fail at AI integration — and how to join the 1% that succeed
  2025-09-29 21:58:20
  In boardrooms and breakrooms alike, AI is undoubtedly a core topic. Yet, future-proofing a business with AI means more than dabbling in chatbots or automating a few tasks – it requires making AI fluen

• Web3 needs to rely on Web2 to survive
  2025-09-25 22:00:38
  In the ongoing drive to increase Web3 adoption, many Web3 enthusiasts and organizations continue to call for industries to move away from Web2 processes. Whether it’s trying to make Web3 tools fe
• Chitresh Sharma, L’Oréal: For IoT success, start with the customer
  2025-09-18 21:38:32
  The IoT promised many advantages to customers, but for many of us, its only success has been filling our homes with useless “smart” gimmicks. Our many connected gadgets often refuse to talk to each ot
• How Shake Shack removes friction between web traffic and app downloads
  2025-09-10 23:00:38
  Shake Shack has seen positive same-store sales growth for several quarters, but its underinvestment in advertising compared to larger fast-food and fast-casual peers prevented the burger chain from re

• Taylor Swift Fandom Shows Why Pudgy Party Leads Crypto Gaming
  2025-09-02 18:00:27
  Like Taylor Swift fans finding community at her concerts, gamers are moving beyond earning money to ask what games mean for belonging and connection. But what players got instead often felt
• In crowded voice AI market, OpenAI bets on instruction-following and expressive speech to win enterprise adoption
  2025-08-29 21:18:50
  OpenAI adds to an increasingly competitive AI voice market for enterprises with its new model, gpt-realtime, that follows complex instructions and with voices “that sound more natural and ex
• Meta Shares Tips on How to Improve Ad Performance with AI
  2025-08-15 13:00:50
  With its AI ad tools driving improved performance for many ad partners, Meta has posted a new overview of how brands can make best use of its latest ad tools and options, including AI conten

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